Friday, October 17, 2014

Fear and the Creative Mind

In November of this year I will celebrate my 56th birthday.  I feel like I’m living in one of those time lapse commercials; I woke up and suddenly I was, as the old folks say, half-a-hundred.  So immediately I start thinking and rethinking my past. Probably too much.  I begin to travel down a very dangerous road, eventually arriving at Second Guess Yourself Blvd.  I start to question many of my past decisions and that’s not good when you’re stuck in an unpleasant situation and unable to make any immediate changes. 

Don’t get me wrong, I thank God for the opportunity to see 50 and beyond, and I am grateful for everything I have, including my somewhat dead end job, which people are losing left and right due to the economic downturn.  It’s just that I feel I’m due for a major change since I've now surpassed a major milestone in my life by 6 years.  Yet the question remains, what am I willing to do in order to invoke said change?

Now more than half way through a particularly difficult year (2014 is really bugging me), I am at times discouraged and hard-pressed to keep up the momentum of moving toward my dreams.  So I pray, and ask God to stir up the gifts He’s placed in me.  I pray for Him to show me how to utilize said gifts and turn them into a lucrative business venture.  As a writer, there are many opportunities for me to partake of.  My problem, I think, is the fear of putting myself out there.  Will I be able to accomplish what I set out to do?  Can I duplicate or exceed my current salary, (which shouldn’t be too hard considering it doesn’t amount to much, but I’m not complaining).  Will my clients be impressed or want their money back?  Will I be able to compete with other, more experienced writers?  And finally, that all encompassing dilemma—what should I write about?  All of these questions are currently running through my mind and I am in a constant fight not to allow these issues to paralyze me.  In the midst of all of this chaos, I’ve discovered something very profound: fear is extremely dangerous to the creative mind.  Why?  Because it can literally keep you from even trying.

No matter how talented you are (or think you are), or how many gifts God has endued you with, if you do not use them, then your gifts are no good to you, the people they may help, or the services they may fill. 
I once heard a minister say, “Do it in your fear.”  “It” being whatever that thing is that you’re afraid of doing; whatever that dream, goal, or aspiration that God has placed on and in your heart.  This is a hard lesson to learn, but one that needs to be achieved nonetheless.  This year I intend to stretch beyond my fear and do “it” anyway.  I intend to reach out to new audiences and those I’ve already established.  I intend to write more and procrastinate less.  Whatever fears I may have will be placed on the backburner, pushed to the recesses of my mind. 

I will learn to do it in my fear until I conquer it.

I cope with what happens around me by spilling my emotions onto paper.  As a writer, I look for solutions from within, through the evaluation of self and the environment around me.  Then I ask myself, what can I do to change things? 

Here, now, today, I've been pushed into making a decision that will change the course of my life; to launch out into the deep, and to trust what God has said about me. Now it’s time for my hands to put forth the creativity instilled in them.  

Writing is my love. I want it to become my livelihood as well. A new opportunity has risen out of the ashes; the motivation to love the work that I do—and to do the work that I love.  I can only hope that "my love" will push me hard into the realm of the inspired and the creative and that once I arrive, I’ll be more than happy to stay put.

An earlier version of this article was published in 2011

Thursday, October 9, 2014

STRATA Communications & Media is now STRATA Communications & Media Publishing!

Yaaay, I'm a publisher!  Again...

I published my first book of poems on, Pubit (Barnes & Noble) and Smashwords back in 2010.  While I've had sales, it hasn't been spectacular.  That's probably because I didn't really take my first stab at self-publishing seriously.  I'd read about all of these fabulous writers who had made huge fortunes on Amazon Kindle, (Amanda Hocking, Trylle Trilogy; J.A. Konrath, Jack Daniels series). and thought that after reading their blogs that I could follow in their overtly prosperous footsteps.  Needless to say....

So here I am again.  After receiving a whole new cache of inspiration from co-workers on my 9-5 who have published books that are doing quite well, I'm giving it another try.  I changed the look and the feel of the book, I believe the work stands on its own, but the cover is different and so is my attitude about marketing.  I realize that marketing is the most important aspect (next to good writing) of being a successful writer. By successful, I mean having the ability to live the life you want while making a living at your passion.

That is why I've changed the focus of STRATA Communications & Media from PR to publishing.  My vision for STRATA is for my work to have a conduit for publication and to eventually promote and publish the works of other writers.

In the meantime, I'm going to use social media to my advantage and get the word out about my work. I'm going to learn as I go, but most importantly, I'm going to write.

Affirmations: A Book of Poems is now available on Pubit! Barnes & Noble, in Kindle version and will be updated on Smashwords very soon. It's also available here on STRATA and on my writer's blog, The Late Bloomer. Excerpts will be available on the blog as well as on Facebook.

Thanks for visiting and keep writing!

Tuesday, September 23, 2014

Embrace Your Passion

I've been gone a long time, and I apologize for that.  Blogging is not the easiest thing we writers can choose to do, especially if we have other things going on in our lives. But as writers, time has to be made for us to engage in our passion/craft. Writing is something that has to be practiced. It has to be done. Writers write, hence the term "writer."

I've deserted my passion/craft for quite some time.  Life, my 9-5 (of which I no longer wish to partake) and other tasks got in the way. Or should I say, I let them get in the way. I found out the hard way that this can easily become the norm if time is not set aside for our passion, for that thing that makes our hearts beat faster at just the thought of doing it.

Transforming that thing that we love to do into an entrepreneurial lifestyle or way of life takes making a conscious decision. We have to be like Nike and just do it. Yes, at times, this will be much easier said than done. But as I read and enjoy the books of numerous co-workers that work in the same traditional job environment as I do, I realize that they somehow found the time to make their dreams of authorship come true and they achieved it within the same collection of 24 hour days that I am privy to.

So what does this mean to those of us who are card carrying members of Club Procrastination? It means we may have to rise a little earlier or go to bed a little later. Not a very appealing schedule change for sure, but a necessary one nonetheless.

What is the goal of the creative wordsmith? To live a more pleasing lifestyle for sure, but it is also to change the way others look at life through the words between the pages of our books. We write in order to free ourselves from the box that a not so friendly economy causes us to live within. We write to spread the news that there's another way. We write to tell the stories of the voiceless and to remind ourselves that happy endings still exist.

I am a writer. I write.

Wednesday, September 26, 2012

Entrepreneurial Quote of the Week

"The only place where success comes before work is in the dictionary."
                                                                                                          – Vidal Sassoon

Vidal Sassoon, 1928-2012, was the British hairdresser extradinaire credited with creating the geometric "wedge bob" haircut.  His styling expertise made the man just as famous as the styles he created.  Celebrities as well as other members high society sought after his talent for years and he was known as the craftsman who "changed the world with a pair of scissors.'"

Entrepreneurial Quote of the Week

Every week, Strata Communications & Media will feature a quote from a successful Entrepreneur.  It has been well documented that the entrepreneurial spirit is always at its highest during hard economic times.  Lay-offs, forced retirement and job scarcity take on the persona of  "Necessity" also known as the "Mother of Invention."  So for those of us who are traveling the road to self-sufficiency and entrepreneurial success, here are some pearls of wisdom.

"Formal education will make you a living; self-education will make you a fortune."
Jim Rohn

Facts about Jim Rohn:
  • Emanuel James "Jim" Rohn (1930 - 2009) was born in Yakima, Washington
  • At age 25, worked as a stock clerk for Sears collecting a weekly $57 paycheck.
  • Became a millionaire by age 31.
  • At one point in his career, Rohn's net worth fell from $2,300,000 to almost zero.
  • Started a personal development business called "Adventures in Achievement" which featured both live seminars as well as personal development workshops.
  • Conducted seminars worldwide for more than 40 years based on his business philosophy. (see below)
  • Recipient of the 1985 National Speakers Association CPAE Award for excellence in speaking.
  • The author of 17 different books, audio and video programs.
Jim Rohn believed that success was comprised of 5 major components which he discussed in his book Five Major Pieces to the Life Puzzle:
  • Philosophy - how you think
  • Attitude - how you feel
  • Action - what you do
  • Results - measure often to see if you are making progress
  • Lifestyle - the kind of life you can make for yourself out of the first four pieces
All info comprised from Wikipedia

The Goal of STRATA Communications & Media

STRATA Communications & Media's goal is to publish high quality literary works and to promote writing as a way of life and as a tool of entrepreneurship.

Welcome to STRATA Communications & Media (formerly Word4Word PR & Branding Services).

I write.

I have been writing creatively and professionally for over 20 years, both for personal projects and in my professional employment.  I have conducted numerous interviews with members of the fashion and design industries. My love for the creative comes through in the stories, essays and poetry that I write. Through the use of Press Releases and interviews I promote the creativity of others in my field. Authorship has become one of the fastest growing trends among today's entrepreneurs next to lifestyle coaching and PR Consultation.  I know what the power of words can do and I truly believe the old adage "the pen is mightier than the sword." I believe the pen is the sword used to initiate real change.

Strata Communications and Media is my outlet for publishing my work and for promoting through interviews and articles, the works of others like me. And I am genuinely interested in what you do because I do it myself. 

I appreciate the power of the written word.  Both yours and mine.

                               STRATA Communications & Media